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AI for Marketing
Friday May 16, 2025 1:30pm - 2:00pm EDT
The City Winery Stage Two
AI is changing the way businesses connect with customers, helping them anticipate needs, personalize interactions, and improve communication at scale. But AI isn’t just about automation—it’s a tool for strategic influence. This session will show you how to use AI-driven insights to navigate complex conversations, build trust, and position yourself as a key advisor. Learn how to turn data into compelling stories that drive better decision-making and stronger client relationships. Whether you’re in sales, marketing, or customer success, you’ll walk away with strategies to enhance engagement and create lasting impact.


Speakers
avatar for John Farkas
avatar for Katy Keene

Katy Keene

Founder and Principal Consultant, Keene Lane Co.
Katy Keene is a marketing operations strategist, branding expert, and trusted Canva and HubSpot Partner who helps businesses integrate AI, automation, and design to streamline marketing and maintain brand consistency. As the founder of Keene Lane Co. (KLC), she specializes in aligning... Read More →
avatar for Dan George

Dan George

Chief Experience Officer, Cognitive Talent Solutions - CTS
MS
Friday May 16, 2025 1:30pm - 2:00pm EDT
The City Winery Stage Two
  Panel

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